The Luxury Network Germany B2B Members Meeting & Project Workshop
11th May 2017At the end of April, the members of The Luxury Network Germany met for the second time this year for an intensive exchange and project workshop, which took place this time at the Hotel de Rome in Berlin.
The elegant Hotel de Rome is one of the luxury Rocco Forte Hotels, one of the founding members of The Luxury Network. As co-hosts, they also provided the perfect setting for some inspiring members only meetings.
Before this great historical backdrop, the get-together started with a lecture by the renowned media expert and author Prof. Dr. Jo Groebel on the subject of “luxury consumption in the 21st century: a typology of different usage groups”. Followed by a stimulated discussion of the topic.
The upcoming “The Luxury Network Magazine” was introduced as a new added benefit to membership of The Luxury Network. The magazine will give members the opportunity to have a media presence in print and on-line and will be distributed to the HNW customers of more than 500 luxury brands within The Luxury Network’s global portfolio, which was greatly appreciated by the members.
After a networking lunch, the project workshop concentrated on a series of joint B2C project plans, including the upcoming VIP outing to the Domaine Pommery. An outstanding weekend experience conceived by The Luxury Network for the top customers of their members. The eventful day concluded with a wonderful concert evening hosted by Vranken-Pommery.